Grand Prix.
JWT Shanghai has won a Gold Outdoor Lion for “Samsonite Heaven and Hell”, a print and outdoor advertisement for the Samsonite Cosmolite suitcase. The selling point is it’s ultra-durability. The billboard demonstrates the vivid contrast between how “heavenly” it is in first class for the passenger but “hellish” down below where the suitcase is being handled. And yet the suitcase emerges sparkling after the torture.
Gold Lions.
HEAVEN AND HELL SAMSONITE SUITCASES JWT SHANGHAI CHINA
CHAMELEON RECKITT BENCKISER SHIELDTOX NATURGARD INSECT REPELLENT EURO RSCG BANGKOK THAILAND
FROG RECKITT BENCKISER SHIELDTOX NATURGARD INSECT REPELLENT EURO RSCG BANGKOK THAILAND
MATCH BAYER TABCIN COUGH MEDICINE Y&R BUENOS AIRES ARGENTINA
ORCHESTRA BAYER TABCIN COUGH MEDICINE Y&R BUENOS AIRES ARGENTINA
SPEECH BAYER TABCIN COUGH MEDICINE Y&R BUENOS AIRES ARGENTINA
PAINT BUCKET VOLKSWAGEN NUTZFAHRZEUGE VOLKSWAGEN REAR ASSIST GRABARZ & PARTNER, Hamburg GERMANY
SCAFFOLDING VOLKSWAGEN
NUTZFAHRZEUGE
VOLKSWAGEN
REAR ASSIST
GRABARZ & PARTNER,
Hamburg GERMANY
RAKE VOLKSWAGEN NUTZFAHRZEUGE VOLKSWAGEN REAR ASSIST GRABARZ & PARTNER, Hamburg GERMANY
AIRHORN HARVEY NICHOLS DEPARTMENT STORE Y&R DUBAI UNITED ARAB EMIRATES
ALTITUDE SICKNESS PILLS HARVEY NICHOLS DEPARTMENT STORE Y&R DUBAI UNITED ARAB EMIRATES
DEFIBRILLATOR HARVEY NICHOLS DEPARTMENT
STORE Y&R DUBAI UNITED ARAB EMIRATES
LIPSTICK STAIN REMOVER HARVEY NICHOLS DEPARTMENT
STORE Y&R DUBAI UNITED ARAB EMIRATES
SMELLING SALTS HARVEY NICHOLS DEPARTMENT
STORE Y&R DUBAI UNITED ARAB EMIRATES
PERSONALIZED TOWELS HARVEY NICHOLS DEPARTMENT
STORE Y&R DUBAI UNITED ARAB EMIRATES
LITTLE BLACK BOOK HARVEY NICHOLS DEPARTMENT
STORE Y&R DUBAI UNITED ARAB EMIRATES
JET FIGHTER MATTEL PICTIONARY OGILVY MALAYSIA,
Kuala Lumpur MALAYSIA
WRESTLER MATTEL PICTIONARY OGILVY MALAYSIA,
Kuala Lumpur MALAYSIA
T-REX MATTEL PICTIONARY OGILVY MALAYSIA,
Kuala Lumpur MALAYSIA
JIMI HENDRIX BILLBOARD MAGAZINE ALMAPBBDO, São Paulo BRAZIL
IRON MAIDEN BILLBOARD MAGAZINE ALMAPBBDO, São Paulo BRAZIL
LADY GAGA BILLBOARD MAGAZINE ALMAPBBDO, São Paulo BRAZIL
MADONNA BILLBOARD MAGAZINE ALMAPBBDO, São Paulo BRAZIL
MICHAEL JACKSON BILLBOARD MAGAZINE ALMAPBBDO, São Paulo BRAZIL
SWING VOLKSWAGEN RESPONSIBLE DRIVING
DDB ARGENTINA, Buenos Aires ARGENTINA
STAIRS VOLKSWAGEN RESPONSIBLE DRIVING
DDB ARGENTINA, Buenos Aires ARGENTINA
POOL VOLKSWAGEN RESPONSIBLE DRIVING
DDB ARGENTINA, Buenos Aires ARGENTINA
MELT GREENPEACE CAR FREE DAY LEO BURNETT, Hong Kong HONG KONG
DROUGHT GREENPEACE CAR FREE DAY LEO BURNETT, Hong
Kong HONG KONG
FLOOD GREENPEACE CAR FREE DAY LEO BURNETT, Hong
Kong HONG KONG
BROWN BEAR BUND ENVIRONMENTAL AWARENESS
SCHOLZ & FRIENDS BERLIN GERMANY
GREY SEAL BUND ENVIRONMENTAL AWARENESS
SCHOLZ & FRIENDS BERLIN GERMANY
GORILLA BUND ENVIRONMENTAL AWARENESS
SCHOLZ & FRIENDS BERLIN GERMANY